Los Angeles, CA (October 8, 2026) – After the overwhelming success of their limited-edition collection in 2025, selling through almost 100% of inventory in under one hour, BÉIS and Rare Beauty are reuniting for an expanded second collection launching October 12th. Founded by Shay Mitchell and Selena Gomez, respectively, the two Los Angeles-based brands are growing the partnership from three travel and beauty accessories into an eight-piece assortment across rolling luggage, travel essentials and color cosmetics. United by a shared belief in self-expression and individuality, the partnership empowers you to carry on with confidence and show up boldly wherever you’re headed.
Mitchell and Gomez star in the campaign, bridging the gap between beauty and travel for the collaboration’s immersive second chapter. Their collective creative vision continues to drive cultural relevance across categories, proving that there’s no limit when female founders come together.
The BÉIS x Rare Beauty 2026 Collection debuts a curated assortment of both brands’ bestselling items in a new Limitless raspberry hue. Featured styles include Carry-On ($278), Medium Check-In ($348) and Large Check-In Rollers ($378), a Mini Weekender ($118), and Small, Medium and Large Cosmetic Pouches ($34-$74), alongside the Limitless Cheek & Lip Set ($32) with full sizes of the iconic Soft Pinch Liquid Blush and Positive Light Luminizing Lip Gloss, a new bundle launched specifically for this collaboration. This glamorous new colorway expands their vibrant shade range, which is especially popular amongst the brands’ communities.
Collectible and unmistakably collaborative, the collaboration caters to on-the-go lifestyles, delivering practical products that make you feel put together and inspiring originality and personal style.
Building on one of the most meaningful moments from the first collaboration, BÉIS will once again support the Rare Impact Fund at the annual Rare Impact Fund Benefit, bringing the partnership to life beyond product and reinforcing the shared values at the heart of both brands. In addition to a donation in support of the Rare Impact Fund and its mission, BÉIS will have an on-site gifting activation showcasing the new collection.
The BÉIS x Rare Beauty 2026 Collection will be available online at www.beistravel.com and www.rarebeauty.com starting October 12th.
