About

hoopLA was established as is an informational, lifestyle blog specializing in events, art, food, health, beauty, fashion, travel, and hidden favorites. hoopLA digs a little deeper to provide great things to do each week.


Ariel Johns

Food, fun and travel are three things that Ariel Johns is highly passionate about. She recently has taken over running hoopLA! When she is not writing or blogging, she is an actress/talk show host, who is always on the move. She loves to discover all the hidden gems that our world  has to offer. This self-proclaimed nerd is a lover of horror/sci-fi/action movies, and the Philadelphia Eagles. You can usually find her on a roller coaster taking full advantage of her Six Flags Season Pass. 





Whitney Eshleman

I founded hoopLA in 2010 to bring my passion for the arts, travel, happy hour and fashion to life. hoopLA aims to inspire and hopes you enjoy reading and learning as much as I have loved sharing my finds on what to do. I have relocated to Raleigh, NC and started up hoopLA’s sister blog, hoopLA east. When I’m not blogging and bringing you the greatest things to do in, I working as an art director at a boutique marketing firm, or I can be found hiking, with my nose in a book, or out an about with my little family.






E-Kan Soong

(pronounced “e-con”, and yes, he was an Econ major) loves all the things LA has to offer and is currently on a never ending search for the best taco. He also is an actor and director- check out his new web series Born Losers for a laugh.