Candace Nelson’s Beverly Hills-based cupcake shop Sprinkles (735 S Figueroa St., Los Angeles, 90017) is opening a new location downtown next week. The newest Sprinkles will serve out of the ever-expanding Figat7th complex, next to The Melt, and Juicy Lucy from Chef Paul Shoemaker.
Sprinkles will officially open to LA’s downtown denizens at 9 am on March 6. This opening celebration will include cupcakes that have a “Golden Ticket” baked inside. Each ticket can be redeemed for a $100 Sprinkles gift card. The tickets will be baked into batches of cupcakes throughout the day, so even if you don’t line up the night before, you still has a chance to win.